Luis Ayala is the COO and Cellar Master at Rum Central and a Moonshine University Faculty Instructor.

Moonshine University Faculty Instructor

Luis Ayala is quite possibly the rum industry's most devoted ambassador of the modern era. He has relentlessly pursued the establishment -and adoption- of quality standards in the production and marketing of rum. His efforts to improve the quality and appreciation of rum have taken him from being a celebrated author and organizer/judge at international rum festivals to being one of the driving forces behind the creation of new rums and the improvement of many existing ones.

Nothing gives me more pleasure than seeing how much more enjoyment consumers can get out of fine-tuned rums.